Bish’s Simple Sales System is a 12‑week live programme for founders, consultants and small‑business owners who want more customers – without pretending to be someone they’re not, or “doing sales” with gritted teeth.

If you’re brilliant at the work but inconsistent at winning the business, this is the bit that fixes that.

Annoying, isn’t it? You’re good at what you do. Your clients love you. There is clearly demand.

Yet you still find yourself:

- Softening every message until it says absolutely nothing, because you don’t want to sound pushy.

- Over‑explaining, under‑explaining or panicking and saying nothing at all.

- Dodging follow‑up like it’s an HMRC letter, so warm prospects quietly vanish.

- Wobbling on price and discounting before anyone has even raised an eyebrow.

The issue usually isn’t intelligence or talent. It’s fear, avoidance and a complete lack of a simple, repeatable sales structure.

That’s what Bish’s Simple Sales System gives you: a straightforward way to win more customers without feeling like you’ve wandered into a bad 1990s call centre.

This isn’t “rah‑rah” motivation or yet another funnel. It’s a practical sales system you can actually use in your business, with real humans, starting now.

By the end of the 12 weeks, you’ll have:

- A clear sales target and weekly activity plan that doesn’t require you to become a full‑time marketer.

- A better‑defined ideal customer and core offer so you stop chasing anyone with a pulse.

- A simple, manageable pipeline you can keep up‑to‑date without needing a PhD in CRM.

- Confidence to start and lead sales conversations without feeling like you’re acting.

- Better questions that uncover real needs instead of polite “sounds interesting” noises.

- A calm, grown‑up way to handle objections and talk about price.

- A follow‑up process you’ll actually use (no “just checking in” emails, promise).

- Your own repeatable “signature” sales conversation.

- A focused 90‑day sales plan so things don’t fall apart the minute the course ends.

Selling stops being a mysterious dark art and becomes just another part of the service you provide.

You get two live online sessions every week, built around what’s actually happening in your business – not hypothetical case studies about Dave from Acme Widgets.

We walk through one practical piece of the sales puzzle: mindset, prospecting, discovery, objections, pricing, negotiation, follow‑up, offer design and building your repeatable structure. You leave with clear actions, not vibes.

Bring your real situations: stalled prospects, over‑thought follow‑ups, tricky objections, wobbly pricing conversations, negotiations, proposals. We work through them together and decide the next sensible step.

Across 12 weeks that’s around 24 hours of live training, implementation support and real‑time problem‑solving – plus recordings, workbooks and templates you can revisit whenever you need them.

Honest look at your current revenue, pipeline and those “nearly there” deals from approximately the dawn of time. Set a clear 90‑day target and weekly habits.

The stories you tell yourself about selling, money and being “too pushy”. Learn to separate genuine risk from fear‑based nonsense and take action even when you’re nervous.

A simple, ethical sales journey: conversation → problem → options → recommendation → decision → next step. Identify where you usually lose momentum and fix it.

Map where your opportunities really come from, then build a pipeline and outreach that sound like you (not an overexcited robot).

Define what a worthwhile lead looks like and build a targeted quick‑win list you can start on immediately.

Ask outcome‑focused questions, spot genuine buying intent and move naturally from discovery to a clear recommendation.

Open calls naturally, explain value clearly and talk about your price without apologising or auto‑discounting.

Work through the greatest hits: “I need to think about it”, “it’s too expensive”, “it’s not the right time”, “I need to speak to someone else.” Learn to surface concerns earlier and deal with what’s really going on.

FBI‑style negotiation principles, minus the gun and dramatic lighting. Calm, practical techniques that focus on trading – changing scope, terms or timing – instead of hacking chunks off your price.

A clear written offer: what’s included, what isn’t, what it costs, what happens next. Fewer awkward “could you just…” extras.

Build your repeatable structure: preparation, opening, discovery, recommendation, price, decision, next step. Works by phone, online and face‑to‑face without sounding scripted.

Review what’s changed, complete a skills assessment and create your next 90‑day sales plan so you keep winning customers after the course.

- You’re a founder, consultant, freelancer or small‑business owner selling products,services, expertise or knowledge.

- You’re good at what you do but inconsistent at winning customers.

- You rely on referrals, luck and hope more than you’d like to admit.

- You avoid prospecting, following up or asking for the business because it feels awkward.

- You second‑guess what to say and watch conversations drift, stall or disappear.

- You want a straightforward sales process you can use again and again.

- You’re willing to practice, implement and take responsibility for your results.

- You want a passive course you can buy, ignore and feel briefly productive about.

- You’re hunting for a magic script that guarantees a yes from every human you meet.

- You’re unwilling to speak to prospective customers, follow up, or do the work.

There is no clever workaround for not doing the work. Sorry.

Bish has been in sales for over 30 years across B2B and B2C markets, including one of the most competitive, unforgiving sectors around: recruitment.

She’s worked with microbusinesses, SMEs, major corporates and public‑sector organisations – including landing a chunky contract with Birmingham City Council – and delivers sales training for recruitment firms and corporate clients such as the NEC Group in Birmingham.

Before running her own businesses, Bish was Head of Corporate Sales & Public Sector Division for a large recruitment agency, responsible for multi‑million‑pound revenue targets.

Corporate clients currently pay upwards of £1,500 plus VAT for a single day of her training. Bish’s Simple Sales System gives small‑business owners access to the same practical, battle‑tested approaches, without needing a corporate budget or a team of 20 to implement them.

In short: this is not theory stitched together after watching three podcasts and buying a ring light. It’s what actually works when you’re running a real business and don’t have time for sales theatre.

- 12 Monday Lunch & Learn sessions.

- 12 Thursday Sales Clinics.

- Around 24 hours of live training and support.

- Recordings of every session.

- Lifetime access to the course platform (for as long as it’s live).

- Practical workbooks and exercises.

- Sales templates and supporting resources.

- Real‑time help with your own sales situations.

- A repeatable sales system you can keep using.

Plus, you can grab the free “5 Steps to Fearless Follow Up” guide to get a feel for the style, straight‑talk and level of practical detail.

You can choose the option that works for you:

Pay in Full: £1,000 + VAT

Pay Monthly: £400 + VAT × 3 (total £1,200 + VAT)

Deposit Today: £50 + VAT to secure your place, balance due by 31 August 2026

No application. No performative discovery call where we both pretend not to know you’re going to buy. You secure your place directly and get started.

I’m not going to promise you a six‑figure business by next Thursday. That would be bollocks.

Here’s the practical promise:

If you complete the programme, do the agreed work, and do not generate at least the amount you paid for the course in additional sales within six months of completing it, you may apply for a refund.

- Attended or watched the training.

- Completed the work.

- Carried out the required sales activity.

- Used the processes and techniques.

- Tracked your activity and results.

Each week covers a practical area of selling: confidence, prospecting, discovery, objections, pricing, negotiation, follow‑up, offer design and building your repeatable structure.

All sessions are recorded, and you get access to recordings, workbooks, exercises, templates and resources so you can catch up and revisit whenever you need.

No. It’s a live programme with teaching, implementation and support. The recordings are there to support you, not replace you.

You get frameworks, prompts and structures – not robotic scripts that make you sound like you’ve been programmed by someone who’s never met another human.

Yes, especially if what you really hate is feeling pushy, awkward or fake. The whole point is to make sales feel like grown‑up, useful conversations.

No artificial caps, no “only three places left” nonsense.

Pick your payment option, secure your place online, and you’re in.